RAPID CITY, S.D. – NewsCenter1 spoke with Al Reiman, president and dealer principal of Black Hills Harley Davidson, who says that the current owners signed a letter of intent with Sonic Automotive Group in Charlotte, North Carolina.
Here’s what we know right now.
What is happening?
Black Hills Harley Davidson’s owners could sell the business to Sonic Automotive Group. The intent is to close the deal by the end of the year.
Who could they be selling it to?
They could be selling to Sonic Automotive Group, located in Charlotte, North Carolina.
According to their website, Sonic Automotive is “one of the largest automotive retailers in the United States,” which was incorporated in 1997.
Where are the locations that are in the deal?
The locations that could be sold to Sonic Automotive include Black Hills Harley-Davidson in Rapid City, Deadwood Harley-Davidson, Sturgis Harley-Davidson, Badlands Harley-Davidson in Wall and Hill City Harley Davidson.
When will the deal be completed?
There isn’t a set date yet, but plans are to have the deal complete by the end of the year.
How might this affect employees or events?
When the deal is completed, there should be little to no changes.
He also says that any events hosted by the business will stay the same as well.