GALESBURG — The new owner of Galesburg’s Harley-Davidson dealership at 131 S. Soangetaha Road plans to increase inventory and more in the coming year.
George Tragos took over Nees Harley-Davidson and renamed it Iron Eagle Harley-Davidson on Jan. 2. Since then, the dealership has hired approximately seven new employees — both from Galesburg and the surrounding area — and saw many vehicle sales in February, Tragos said.
Moving forward, Tragos aims to ramp up sales by offering more lighting, sound systems and other motorcycle performance parts, as well as more new and used motorcycles. He also plans to add an express lane for service in the spring, and bring in a new dynamometer to gauge torque and horsepower for motorcycles that need repairs or performance upgrades.
“That’s all the place really needs,” Tragos said. “It’s a beautiful store, the market area is great and the people are great.”
Tragos, who lives in the south suburbs of Chicago, also owns Chi-Town Harley-Davidson in Tinley Park and Phantom Harley-Davidson in Manteno. He worked in the car business for 10 years before he decided to convert his longtime hobby of riding motorcycles into his own business. He opened Homewood Harley-Davidson in 1996, then relocated and renamed the business Chi-Town Harley-Davidson in 2001.
While he always loved motorcycles for the freedom and outdoor experience they offer riders, Tragos found the engineering, quality and design of Harley-Davidson to be “top notch.”
“We’ve tried other brands in the past, but they were not successful,” Tragos said. “(Harley-Davidson) controls the majority of the market share.”
Tragos also plans to expand the amount of events offered at the dealership, including smaller events on weekends such as cookouts. The dealership is planning to host a bike purchaser party within the next six weeks, and a grand opening event in the summer.
“We’re excited to get into the season,” Tragos said.
Rebecca Susmarski: (309) 343-7181, ext. 261; firstname.lastname@example.org; @RSusmarski