NEW BRAUNFELS, TX (June 1, 2017) – International Strongman Federation (ISF) will hold its inaugural strongman competition, ISF1, on Saturday, June 10, 2017, at Gruene Harley-Davidson in New Braunfels. This family-friendly event is open to the public and will feature 12 strongmen from around the world competing in five extreme strength challenges. The competition will begin at 12:00 p.m. and is free to attend.
“This international competition is the first of its kind in the United States,” said Brian Vickers, ISF CEO and professional strongman. “We are excited to have some of the world’s best strongmen convening in New Braunfels to participate in the first ISF event.”
The athletes — which hail from the United States, Austria, England, Iceland, Russia, and Scotland — will compete in five events…Super Yoke, Dual Car Deadlift, Hercules Hold, Truck Pull, and Viking Press.
The ISF Vendor Village will open at 10:00 a.m. on the Gruene Harley-Davidson grounds and will feature food, beer, and merchandise tents, as well as a DJ and the ability to meet the athletes after the competition. Parking at Gruene Harley-Davidson is free of charge.
In addition to the main competition on Saturday, a Meet the Athletes night will be held on Thursday, June 8, 2017, at the Pour Haus in New Braunfels, and will feature singer/songwriter and Texas native Charlie Robison, with Brandon Michael and Big Vinny of Trailer Choir opening the show. Doors will open at 6:00 p.m. ($ 10 at the door).
After the competition on Saturday, the athletes will join the Texas Riverfest-sponsored event at Krause’s Café in New Braunfels, which will feature a concert by southern rock musician Cody Canada and the Departed. The event opens to the public at 8:00 p.m.
A portion of the proceeds from ISF1 will benefit three local charities: For the Love of Kids and Harleys, Bowen Family Foundation, and Serve Outdoors.
“It was really important to me that we bring this competition to the community in which I’ve been blessed to live so that we could support the small businesses and charities that make a big impact in the area,” said Vickers. “We are grateful to the community for welcoming this event and these great athletes.”
ISF1 will be held at the height of tourist season in the greater San Antonio and Austin areas, and is a stop on the popular Texas Riverfest route.