It’s hard to keep up with all the latest moves across media, marketing and advertising, so we’ve made a list. Check out the biggest moves in adland this week.
Dentsu boosts executive team
Denstu Aegis Queensland has added Toby Shaw as director of data and analytics for iProspect Queensland. Shaw began his career as a data scientist in London before moving to Australia five years ago. Prior to joining Dentsu, Shaw spent more than three years leading the analytics team nationally for Reprise Australia, IPG Mediabrand’s digital agency.
Twitch names head marketer for APAC
Twitch has appointed Sandeep Suvarna as its director and head of marketing across the APAC region. In his new role at the Amazon-owned company, Suvarna will lead the marketing team responsible for localising the brand narrative for markets in APAC, developing marketing programs to drive consumer growth, as well as the retention and adoption of its commerce productions. He has previously worked at Fox Networks Group Asia, LinkedIn and as head of marketing for MySpace in India.
303 MullenLowe Sydney names ECD
303 MullenLowe Sydney has appointed creative leader Bart Pawlak as its new executive creative director. Pawlak has been working with the agency over the last four months, leading the department over this period. He was most recently ECD of VMLY&R Sydney, a position he held for four and a half years. Pawlak replaces Scott Huebscher who had joined the agency in August last year as ECD.
Clemenger BBDO Melbourne’s new planning director
Clemenger BBDO Melbourne has named Leigh Arbon as planning director. Arbon joins the agency from TBWA Singapore, having previously worked at the agency in both Melbourne and New York. In his new role, Arbon will support the agency’s focus and growth across communications planning and customer experience.
Man of Many grows team
Australian lifestyle publication Man of Many has appointed former Australian Men’s Fitness Magazine commercial director Tim Fernandes as sales and partnerships manager. Fernandes has six years’ experience at Men’s Fitness working with brands such as Under Armour, Harley Davidson, Gillette and Sennheiser.
Solstice Media welcomes ex-News Corp talent
Publisher Solstice Media has named Stuart Pool as its head of digital and partnerships. Pool joins the business, which publishes InDaily, from his role at News Corp SA as general manager for agency sales. He will focus on growing revenue and audience and will lead the commercial team, taking over from Kellie Melville who has moved to Piper Alderman as their marketing and business development manager. Solstice Media also publishes print and digital titles such as SALife and InQueensland.
Tealium appoints country manager
Global data business Tealium has appointed sales industry veteran Aaron Senden as country manager to lead the company’s operations in New Zealand. Senden has over two decades of strategic leadership and digital marketing and media sales experience. Most recently, Senden was country manager for global marketing automation company Marketo. In his new role backed in Auckland, Senden will be responsible for driving business growth by working closely with Tealium’s customers and partners to maximise the power of their data.
Bring strengthens agency services
Universal Music Australia’s agency Bring has appointed Brooke Pilton as music partnerships director. Pilton will be based in Sydney and report to general manager Adam Ireland. Joining from Octagon where she held the position of group account director, Pilton’s new role strengthens Bring’s support for its growing roster of clients activating campaigns with Universal Music’s creative agency. Pilton will hold responsibility for new campaign delivery and music client retention. She will be assisted by newcomer account manager Alexia Tomshin.
Medallia hires local boss
Global experience management platform Medallia has appointed Heather Paterson as its new AUNZ country manager to drive further growth across Australia and New Zealand. Paterson joins Medallia following more than seven years with SaaS financial technology provider, Intralinks, where she was most recently director for Asia Pacific and Japan. Paterson will lead Medallia’s Australia team as it continues to support enterprise organisations in translating customer and employee feedback into actionable insights that help optimise experiences. As Medallia continues to invest across the APAC region, she will also spearhead the launch of ground operations in New Zealand expected over the coming quarters.
Schwartz Media names arts editor
The Saturday Paper has named Alison Croggon has its arts editor. Croggon, a Pascall Prize-winning critic, has written on theatre for more than 30 years and is the founding editor of Witness, which focused on developing diverse voices in the arts. Alison has been recognised internationally for her writing and was writerin-residence at Pembroke College, Cambridge University, and visiting scholar at the University of Southern California.
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