American marquee brand, Harley Davidson as part of its 10th anniversary in India, is introducing summer internship programme for bike enthusiasts. Following up to the success of the U.S. internship program launched last summer; for the first time in India, Harley-Davidson introduces INTERN program.
The initiative will offer an opportunity for Harley fans to experience the brand up close and personal, as part of the Harley-Davidson’s marketing and social media team, the interns will take to the road and document their journey throughout the internship duration.
Commenting on the launch of the Internship program, Sajeev Rajasekharan, managing director, Harley-Davidson India said, “We are thrilled to launch the INTERN program in India for the first time. The Internship will be a great way to engage and build future Harley-Davidson riders, lending them a first-hand experience of the Harley-Davidson way of life. We are looking forward to the next few months where at the end of the selection process, three candidates will earn their place here to spend a whole month with us.”
To qualify, candidates must have a taste for adventure and be socially savvy storytellers. Interested candidates will need to describe what freedom means to them by creating a video, writing an essay, developing a photo collage or creating whatever piece of content they want to make their application unique and then submitting it to Harley-Davidson India’s Instagram handle.