COLUMBUS, OH and IRVINE, CA – Matt Levatich, president and CEO of Harley-Davidson, and Scott Wine, CEO of Polaris, will deliver keynote addresses Sept. 21 during the opening program at AIMExpo.
The executives will “explore the challenges and opportunities for motorcycle and powersports’ future as we approach the millennium’s third decade,” show organizers announced.
The Motorcycle Industry Council, which produces AIMExpo, said it also will reveal a key initiative to develop new riders during the opening program.
“The work must begin now to present a powersports riding opportunity that captures the emotion and imagination of the first ride experience to the next generations in America,” said Tim Buche, CEO of the MIC. “The moment has arrived for everyone in this great industry to have a role in building the road to our future, and we’re excited to welcome the leaders of legacy American brands Harley-Davidson and Polaris to America’s premier show as we define the way forward.”
The opening program, titled “The Future Starts Here,” will begin at 8:30 a.m. Thursday, Sept. 21, at the Greater Columbus Convention Center. The program will be open to all exhibitors and trade attendees with trade credentials. The AIMExpo exhibit floor will open at 10 a.m., following the program.
“Plotting the path ahead and addressing the real challenges of our collective business starts with coming together,” said Larry Little, vice president and general manager of MIC Events. “There will not be a better opportunity for the industry to meet face-to-face and discuss these issues than AIMExpo presented by Nationwide this September in Columbus.”
AIMExpo trade days are Sept. 21-22. The show opens to the public Sept. 23-24.